Mumbai: Peter England, the leading menswear brand, has launched Forma-Linens, an innovative collection of ‘linen’ shirts, for the quintessential working professional. The new-age formal work-wear marks the 20 glorious years of Peter England in revolutionizing men’s fashion in India.
Presenting a fresh dimension to boardroom dressing, the special edition of ‘Forma-Linens’ is a range of meticulously crafted formal shirts in linen tencel blend, offering high style and comfort. Designed as the summer essentials, the collection promises a sophisticated and modern look in classy linen, in a vivacious and trendy 20 shades palette.
Speaking on the occasion, Mr. Manish Singhai, Brand Head – Peter England, Madura F&L, Aditya Birla Fashion and Retail Ltd said, “2017 is a special year for us as we celebrate 20 glorious years of styling Indian men with wide variety of apparels suited for all occasions at an exceptional value. Innovation continues to be at the centre of our offering to redefine the men’s wardrobe and `Forma-Linens’ is a special collection which is going to be the new-age formal work wear. We will continue to excite our customers by delivering high quality fashionable wardrobe and the new collection is another step in that direction. ”
The Forma-Linen range is available in refreshing colours like Coral Rose, Purple, Pacific Depth, Puree scarlet, Sapphire blue, Stone grey, Peach sand, White bliss, Pista green, Apricot rush, Barely pink, Intense grey, Lilac, Desert sand, Cerulean blue, Sunset yellow, Lavender, Powder blue, Warm peach and Aqua green. The collection is priced at 1599/-, and is available at Peter England stores across the country.