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  • Tue Apr 24 2018 18:17:59 GMT+0200 (CEST)
  • Camlin brings Iconic `Flora Classic' Pencils back

    2017-12-05 16:32:05.0
    SACHIN MURDESHWAR

    Mumbai : Kokuyo Camlin Ltd; premier stationery brand has re-introduced one of its most iconic ...

    Camlin brings Iconic `Flora Classic Pencils back

    Mumbai : Kokuyo Camlin Ltd; premier stationery brand has re-introduced one of its most iconic product the 'Camlin Flora Classic' pencils in the market. The Camlin Flora Pencils with its rich legacy were extremely popular with school children across the country in the '70s. The product was first re-launched in Lucknow and now being distributed in other markets across India in a phased-out manner.

    The Camlin Flora Classic has its own distinct personality of bright pink flowers across a white background, and was immensely liked by school children then. The re-launch of this iconic product will take a lot of parents down memory lane and will evoke a sense of nostalgia; of using this extremely popular pencil during their school days.

    Saumitra Prasad, Chief Marketing Officer, Kokuyo Camlin said, "We have all grown up using Camlin Flora Pencils and they bring back a lot of beautiful memories of our school days. We are re-introducing this Iconic brand into the market and plan to distribute it nationally. I am sure that parents who have used this iconic brand will now want their children to experience the same writing experience that they felt while using the Camlin Flora Pencils."

    The newly introduced Camlin Flora Classic pencils are darker and smoother than before and give a great writing experience. The retail pack of 10 pencils is available at a price of Rs 40/- along with a free sharpener and eraser.

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