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  • ACKO and PhonePe Announce Strategic Partnership to Make Insurance Accessible to Millions

    Published on December 8, 2023

     Chennai: ACKO General Insurance has joined forces with PhonePe to offer comprehensive car and bike insurance products directly to consumers on the PhonePe platform. This partnership marries ACKO’s customer-first approach with PhonePe’s massive distribution network thereby making insurance a readily accessible financial category for its users.

    The collaboration will also see ACKO extending its product offerings to include health insurance and other lines in the future. ACKO’s integration with PhonePe is powered by the latest partnership API stack, designed for modularity and seamless integration. The API stack will enable swift and efficient collaborations with online distributors, ensuring that ACKO’s personalised prices, innovative SKU’s & consistent experience are delivered to all partners, starting with PhonePe.

    PhonePe’s users will benefit from ACKO’s insurance offerings, which promise not only competitive pricing but also industry-leading claims and service experience. This partnership underscores both ACKO and PhonePe’s dedication to providing intuitive, affordable, and reliable insurance coverage to millions of customers across India.

    Speaking about the partnership, Sanjeev Srinivasan, CEO of ACKO General Insurance said, “This partnership with PhonePe marks a significant milestone in our journey to democratize insurance in India. By combining ACKO’s customer-first approach and PhonePe’s vast distribution network, we are positioned to offer unmatched value and convenience to millions of customers, reinforcing our commitment to make insurance simple and accessible.”

    Vishal Gupta, CEO of PhonePe Insurance, added, “PhonePe is transforming the insurance landscape in India. We are committed to offering our customers the best Insurance product selection, while streamlining the purchasing process. Partnering with ACKO, renowned for its innovation and customer-centric approach, empowers us to fulfill our commitment and actively contribute to the advancement of digital insurance in India.”

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