Mumbai: Concept Group, one of India’s largest independent integrated communications consultancies today announced the appointment of Madan Mohan as Head of Strategy. He will lead the strategic directive for the company’s verticals across the group. Madan is skilled at developing brand strategy, communication and design with a focus on media-agnostic solutions. He will be based out of the company’s headquarters in Mumbai.
“Madan brings with him years of experience and insights that will prove crucial to our growth vision. His strategic inputs into the business landscape of our customers and deep understanding of consumer mindsets in the new age of marketing, will add to the service benchmarks that Concept is known for,” said Vivek Suchanti, Chairman & Managing Director, Concept Group.
Speaking of his appointment, Madan Mohan, said “It’s a great time for me to join Concept Group. I believe my experience in integrated marketing communications will help fulfil the requirements of today’s dynamic communication mix for Concept’s diversified client roster. The diversity of the group is a huge advantage as it covers every aspect of brand building and consumer connect. My involvement with Concept Group at the strategic level, will be an exciting journey; one that I am immensely excited about!”