Spread over an area of approximately 840 square feet, the outlet has an exclusive demonstration area where customers will get a chance to experience a complete range of the immensely popular Bosch Power Tools. They can also look forward to expert advice on Power Tools. BSS is a premium retail concept which enables an existing authorized Bosch Power Tool dealer to set up an attractive, best in class display of the latest most innovative Bosch Power Tools. The latest BSS outlet in Bangalore dons a completely new, international look which follows the display concept and guidelines used across the world, providing customers with a consistent Bosch brand experience. Speaking on the occasion, Mr. Vijay Pandey, Vice-President, Bosch Power Tools India, said, “We are pleased to extend the Bosch Systems Specialist status to Sabeel Enterprises and are confident that this will be a successful and satisfying long-term relationship. The BSS concept has been a booming hit all around as it offers customers the complete Bosch experience of viewing, trying and buying from the entire range of power tools under one roof. Our dealers also benefit by being able to provide greater customer satisfaction by offering sales and service at the same place.”
BSS is seen as a prestigious move for dealers for their excellent performance and loyalty to Bosch. The selection of a BSS passes through stringent criteria such as the business record, payment terms, location etc., which is decided by a panel of Bosch Power Tools Management. As a BSS dealer, Sabeel Enterprises is also entitled for extra support from Bosch in terms of manpower and training.
Commenting on their association with Bosch Power Tools, Ms. Rubina Mody, Proprietor, Sabeel Enterprises said, “It is a moment of great pride and happiness to be the first Bosch Systems Specialist in Bangalore. Bosch Power Tools is renowned for its wide range of professional and Do-it-yourself tools, and its world-class innovative display systems. This association will enable us to offer a better and broader range of choice to our valuable customers and enhance their experience.”
Bosch Power Tools already has more than 36 BSS outlets across the country and plans to increase the number to 50 by the end of 2012.