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    CarDekho com touches 1 Million mark for its app downloads

    Published on March 11, 2015

    New Delhi : CarDekho com launched its mobile application for Android and iOS just about 7 Screen Shot 2015-03-10 at 2.32.59 pmmonths ago, and has in a short span already witnessed an incredible 1 Million downloads! The average rate of download for the app has been 7,000 – 10,000 per day.

    CarDekho.com App has been leading in terms of engagement amongst Indian users on smartphones. According to Flurry, the globally used analytics tool for apps, the average frequency of visits per user per month in a lifestyle category is 2.8. Astonishingly, for CarDekho com this frequency is 10.3 visits per user per month.

    Talking about this benchmark achievement, Mr. Amit Jain, CEO and Co-Founder, GirnarSoft said, “We are elated to see how much our users have loved the application! It’s great to have achieved this benchmark in a mere 7 months since launch. This truly compliments our work and gives our team a boost of success for being able to provide the best user-interface and experience to the customers, which is our core thought behind CarDekho com.”

    Elaborating on the work done by his team, Mr. Rahul Yadav, DGM Products for CarDekho com says, “This App was designed after intense research into the process consumers go through to research cars, whether for buying or as enthusiasts. A user can get to the information he needs in fewer steps compared to other similar apps. More than 70% of our app downloads were achieved organically, showing that the app successfully addresses a clear consumer need in the cars segment.”