Monte-Carlo SBM group marks its 150th anniversary and has become one of
Monte Carlo Bay Hotel Aerial View Monaco
the grandest players of today. The group was founded on April 2, 1863. Since its creation, the group has imposed a persona of extremely high standards in the world of luxury tourism. To celebrate the history of Société des Bains de Mer, a calendar of events has been developed throughout 2013. The philosophy was everything, immediately, in one place.
Monte-Carlo SBM has achieved great heights in the fields of leisure and business tourism, gastronomy and hotels, art and culture, and wellness and world-class sport. It is one of the leading groups in Europe. They have four magnificent hotels named the Hôtel de Paris, the Hôtel Hermitage, the Monte-Carlo Bay Hotel & Resort and the Monte- Carlo Beach and thirty restaurants in Monaco. The hotels are ranked among the world’s finest spaces in the hospitality segment. The group also owns a bunch of sports facilities in and around the city. Monte- Carlo Country Club, the Monte- Carlo Golf Club and the Monte- Carlo Beach Club are major destination for health, fitness and wellness in Monaco.
The celebration kick starts from 13th February 2013 and will last till 31st December 2013.
The carnival will begin with Monacopolis, a major exhibition at the New National Museum of Monaco.The exhibition retraces various stages of expansion and urbanization of this city and will run from 19th January 2013 to 30th December 2013.
The special day, 2nd April, 2013, will be celebrated with a book event to pay tribute to great figures who have contributed in the success of Monte-Carlo SBM. The book also includes behind the scene works of SBM employees.
To celebrate the remarkable 150 years, casino terraces throughout the summer will hold an open air cinema showcasing all the films shot in Monaco. The group owns 5 casinos including the very famous Casino de Monte-Carlo.
It offers its guests a combination of legendary tradition and modern amenities to provide pleasure and well being that one can only dream about. The signature of Monte Carlo is “a new art of living, unique in the world.”
The history of SBM is an extraordinary human, industrial, cultural, and urban journey. They invented the resort concept and since then the company has evolved with creativity and expertise. SBM continues to anticipate new trends and bringing innovative changes in the luxury segment.
2013 is a dream year for the Monte-Carlo SBM group and for tourists to be part of year long celebrations. Come and be part of historic celebration in Monte Carlo and experience the world class luxury with SBM group.