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    From ad films to OTT platforms, 10 Films, India’s fastest growing production house

    Published on April 28, 2021

    Mumbai : One of India’s fastest growing production houses, 10 Films are on their way to become one of India’s leading producers of content. Initially launched as OMG in the year 2007, they have done commendable work in their short yet power-packed journey. Having worked with some of the best teams consisting of international directors and technicians who have international exposure and an eye for content, 10 Films holds great pride in being the name behind some of the biggest TV commercials in the Indian Television Industry. 

    The last few years, and especially 2020 have been an eye-opener for the entertainment industry. It showcased how the consumer’s insatiable appetite remained unfulfilled by the traditional entertainment screens, until the advent of OTT segments. And in keeping with this emerging trend, 10 Films released their first ever feature film marking their arrival in the OTT space with a film called Tiki Taka in 2020 – which is now streaming on the platform Zee5. The film stars renowned Bengali actors; Saswata Chatterjee, Parambrata Chattopadhyay and Ritabhari Chakraborty. 

    To reach close to the growing consumer demand in our country, OTT platforms have created & opened newer avenues of opportunities for not only the individuals in front of the camera, but also behind the same. Developing creative content has become the need of the hour, and thereby, poses as an opportunity for all the creative minds looking for a platform to showcase their talents. 10 Films’s vision for the future lies parallel to need of the hour and carries the correct amount of content understanding & precision that is required for production.

    Shouvik Basu, Executive Producer, 10 Films said, “During this ongoing global crisis, it has come to our realisation that entertainment cannot be limited to traditional screens: hence, resulting in an explosive growth of various OTT platforms. They shined bright through the tough months we have witnessed as a nation, fighting against the pandemic, which is why, we at 10Films, would like to produce exquisite content for the audience. With our first movie production that was released on the OTT platform of Zee5, Tiki Taka, we have commenced our venture into the OTT segment. We wish to be able to place many more of our projects onto a national pedestal, for one and all to relish.”

    10 Films have been India’s leading advertising production house for over a decade now, and they have won multiple awards at Cannes, One Show, Kyoorius etc. Their projects are not limited to the country, since they have worked with international clients such as Pepsico, VW, McDonald’s, Jeep, Samsung, JBL and many more. They have engaged with both Indian & International celebrities such as Hugh Jackman, Shahrukh Khan, Katrina Kaif, Ranveer Singh, Alia Bhatt and Ranbir Kapoor. 

    With the flurry of OTT platforms being designed for 24/7 entertainment provision to the audiences, they are eager to produce more & better content to be released on OTT platforms. 10 Films have 2 more projects at their development stages, and they will be announced soon.

    by sachin murdeshwar