~ The newly launched flagship outletsare in strategic locations like Vanasthalipuram& AS Rao Nagar ~

Hyderabad : Indian Terrain, one of India’s leading premium menswear labels today announced plans to further strengthen its foothold in the Telangana and Andhra Pradesh markets. As a first step in that direction, the brand today inaugurated two new flagship stores at strategic locations across the city – AS Rao Nagar and Vanasthalipuram. The newly opened stores will house Indian Terrain’s marquee collections such as their new Spring-Summer 2022 range. The stores have been designed with vibrant aesthetics to enhance the shopping experience for consumers.

Commenting on the launch, Mr.Charath Narasimhan – Managing Director, Indian Terrain Fashions Ltd.said “Indian Terrain since it’s inception has been a brand that has defined style, and bringing to the market smart, casual, and stylish men’s wear. Telangana and Andhra Pradesh markets have played a significant role in the growth of Indian Terrain, and we will continue to invest in these markets as part of the growth strategy for the year. In that direction, we have today inaugurated and added two new stores to support our expansion plans. All our stores in the market are individualistic, with contemporary interiors in order to offer not just good value but also a selection of high-quality clothing. We are confident that we will continue to be a preferred brand for men.”

Post to the pandemic, Indian Terrain accelerated its brick-and-mortar retail expansion across the country, with a sharper focus onsemi-urban and Tier-2 towns in India, having launched 40+ outlets across the country during the pandemic.