In yet another noteworthy win, the Brand Trust Report, India Study, 2014 announced the Inorbit Malls as India’s Most Trusted Mall. Over a decade in the retail business, Inorbit Malls has significantly expanded their base with six malls across the major cities of India.
Primarily known for the international standard of the malls and high-end facilities and great brands in its premises, Inorbit Malls has been the favorite spot for the masses to spend their leisure time shopping, eating, meeting friends and family get-togethers.
Mr. Kishore Bhatija , MD & CEO , Inorbit Malls said, “It is a big leap for us this year, Inorbit Malls gained an addition of 110 places, rising up the position to a whopping 552 from its previous years ratings of 662. In the retail rankings, Inorbit Malls is leading the race for quality, brands and trust-building between not just the consumers but also the retailers. We are very proud and very glad to be at the forefront of being the most trust worthy malls. It is very important for us to be a trustworthy brand for our consumers and it’s due to the consistent hard work of past 10 long years to achieve the trust of our customers.”
The Brand Trust Report, India Study, 2014, the fourth in the series, is the result of a primary research based on the proprietary 61-component Trust Matrix. This year’s research was conducted among 2500 consumer-influencers across 16 cities, and generated nearly 5 million data points and 20,000 brands, making it the most intensive study on Brand Trust across the globe.
Sachin Bhosle, Research Head, Trust Research Advisory, publishers of The Brand Trust, said, “Mall culture in today’s scenario has become a part of almost every urban Indian’s routine. The impressive outward appearance of such places elevates the trust of such brands. The ambience set up in a mall is probably the reason for this category seeing such a growth in the report this year. Brands such as Inorbit have seen almost 100 rank rises. ”