Tanjong Pagar, Singapore: Popular Japanese Brand Satisfaction Guaranteed launched its first retail outlet cum bar at a shophouse in Tanjong Pagar. From October 1, Singaporeans will have a chance to purchase items from the popular Japanese brand and sip on shochu at the same time.

The boutique will showcase most of the designs from the brand, all priced as what you would get from Japan. Besides serving as a trendy hangout, Satisfaction Guaranteed hopes the bar can become a communication space for like-minded people to gather and promote Japanese fashion and culture.

There are currently 100 items at the boutique and each item comes in only one piece. Since stock is highly limited, all items are sold on a first come first serve basis.

The Satisfaction Guaranteed brand is a favourite brand of many male celebrities, particularly members from the boy bands of Johnny’s Entertainment.

*It’s facebook fan page boasts 125,267 fans as of September 22, 2010. According to the Stylophand Search Fashion Index (http://stylophane.com/fbi), Satisfaction Guaranteed has the most fans in Japan and is ranked 69th worldwide for a fashion brand’s popularity on facebook.

With its growing popularity in Asia, the company behind the brand believes Singapore is a suitable base to reach out to its fans in South-East Asia.