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  • Kapture CRM unveils a new user interface designed to create a delightful customer experience

    Published on October 4, 2021

    The new UI comes with a slew of additional features and functions

    New Delhi : Kapture CRM, a homegrown CRM startup, competing against the biggest of CRM brands has unveiled a new user interface to deliver exceptional customer experience across businesses and industries. The UI offers a world of possibilities, and various enhancements have been made to the ticket interface, ticket inbox, agent dashboard and other areas, all of which contribute to a delightful user experience on both sides. This allows the agent to see a holistic overview of his tasks on the unified dashboard, thereby helping him provide the best customer service.

    Further, the multilingual chat support helps to have real-time, personalised and engaging conversations with your customers which are assisting in reducing the turnaround time (TAT).

    Speaking about the new development, Sheshgiri Kamath, CEO and Co-founder, Kapture CRM said, “We are ecstatic to introduce the new UI, which is expected to improve the user experience. The new elements in the UI are designed to encourage a healthy interaction between agents and customers while establishing and sustaining a genuine brand-customer relationship.

    The overhauled UI comes with a vast array of innovative features that ensure a reduction in the ticket handling time, an increase in the First Call Resolution (FCR) rates and an overall improvement in the CSAT metrics.

    Kapture CRM is a brainchild of three founders – Sheshgiri Kamath, Vikas Garg, and Pearl Tewari who first got together in 2011 and launched a platform for offline marketing automation. The CRM interface of the platform received positive attention and feedback. The trio, therefore, focused on developing it as a standalone product post which they launched Kapture CRM in 2014.

    Kapture CRM was a part of the 3rd Google Launchpad Accelerator Program. Started as a bootstrap company 7 years ago, Kapture is currently deployed by 500+ enterprise customers worldwide across 12 countries. Its unified dashboard with 100+ ready-to-use APIs provides an omnichannel solution for service with a facility of 500+ reporting formats. More than 40% of its revenue comes from internet companies/e-commerce companies.

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