New Delhi: Jean-Guillaume Prats, President and CEO of Moët Hennessy Estates & Wines, will be in New Delhi to formally announce the launch of its sparkling wine – Chandon, on 1st February 2014 in the city. His visit to India marks the brand’s second milestone and reinforces Moët Hennessy Estates & Wines’ commitment to India.
Chandon is the first offering from Moët Hennessy Estates & Wines to be produced in and especially for the Indian market. It is available in two variants: Chandon Brut and Chandon Brut Rosé. Both sparkling wines have been created from grapes grown in the Nashik region. Chandon Brut is made from Chenin Blanc, Chardonnay and Pinot Noir. Chandon Brut Rosé is made from Shiraz and Pinot Noir.
The wines retail at INR 1,200 for Chandon Brut and INR 1,400 for Chandon Brut Rosé, and are available at select wine retailers, hotels, restaurants and bars in the Capital.
Moët Hennessy Estates & Wines has invested in a state-of-the-art green field winery in Dindori, a sub-region of the Nashik district known for growing high-quality grapes. Chandon has been created by Moët Hennessy Estates & Wines’ team of international and local wine-makers and viticulturists, closely working with grape growers from the Nashik region. The wines have been crafted combining the finest local grapes with the centuries-old “méthode traditionelle” to ensure the signature Chandon style.
Chandon reiterates Moët Hennessy Estates & Wines’ commitment in developing local excellence and the company’s belief in the role it can play in transforming the nascent wine market.
Speaking on the launch in New Delhi, Jean-Guillaume Prats said, “The market for wine, and especially sparkling wine, in India is nascent. This presents potential for Chandon to grow the pie and tap into the latent demand that exists in Indian cities. The most important objective for the brand this year is to nurture the existing demand for wines in the market. Chandon is targeted at 25-35 year-old, urban men and women who are interested in embracing an international lifestyle whilst taking pride in all that is Indian. The Chandon philosophy is to marry the brand’s French heritage and savoir-faire with the local character and new world innovations, ensuring the highest quality sparkling wine.”
