India’s newest beauty and personal care brand – First Secret, has championed the power of effective ingredients and carefully designed a range of premium beauty and personal care products at an affordable range. First Secret announced its debut range of skincare, haircare, and personal care products bringing to your homes affordable and effective solutions. The launch of the First Secret ranges introduces an inclusive collection of an Indian brand, bringing to your solutions like never before. It is carefully designed for everyone with hair and skin problems arising in everyday life.

Backed by several years of research, development, and experience in the field, First Secret does not use any paraben, sulphate, silicone or petroleum-based ingredients. It uses a safe formula for the composition of each of the products and offers you a solution-oriented approach. The First Secret collection features safe, solution-oriented, and best-performing products without harmful chemicals. The debut range introduced by First Secret is as follows:

• Acne Care Serum
• Age Defying Serum
• Hair Serum
• Moisturizer
• Skin Lightening Cream
• Stretch Unmark Cream
• Under Eye Serum

Central to First Secret is the effective result of the products used to treat and control problems arising in everyday life with a balanced formula.

“The revolution in the personal care industry is about increasing the effectiveness, in a budget friendly price. The market is flooded with skin care alternatives, but First Secret envisions to be an industry disruptor by offering premium products at affordable prices. This is for the first time that a range free of paraben, sulphate, silicone and petroleum is launched, loaded with the goodness of effective ingredients. Our aim is to target every problem with a solution that can fit all pocket sizes. With the launch of First Secret, we end the constant cycle of hit-and-trial on care products. This is your one stop solution to end all skin and hair care problems.”  said Shiv Shanker, Co-Founder First Secret