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  • Nova Eyewear offers Nova Drive lenses to give an enriched experience of road trips

    Published on November 30, 2021

    Nova Eyewear offers a vast portfolio of complete eye-care solutions including lens, frames and sunglasses, which are both high in technology and fashion.  The aim of Nova Eyewear as a brand is to encourage people to discover perfect vision combined with top-notch aesthetics required for leading an active lifestyle.

    Nova Eyewear has an array of products, which addresses the need of vision correction and protection from harmful rays and unwanted glares for clear and comfortable vision. It is known for its innovative range of vision solutions required for today’s dynamic lifestyle. One such premium offering from the brand is Nova Drive lenses, designed specifically for driving, which addresses the vision challenges when one is behind the wheels in diverse topography or the changing weather.

    Powered with protective lens material like Blumax, Nova Drive provides complete protection from UV rays, and also keeps away the harmful blue light emitted from the Sun, LED/xenon headlights and digital devices to help avoid any strain on the eyes.

    The intense glare from approaching vehicles, streetlights or various reflections in a low light situation or at night creates a temporary ‘blackout’ and slows down the adaptation time of eyes from light to dark and vice-versa. The pupils of the eye dilate in low light conditions which reduces the depth of focus. The advanced design of these lenses take into account the range of the pupil size in different light conditions, including extremely low light, making for better glare control and contrast in low light.

    The lenses are powered with a premium anti-reflective coating, Satin Aktiv, whose revolutionary technology deflects a part of the UV rays and high energy visible light. It reduces the blinding effect caused by night time glares and even direct sunlight glare, far more efficiently and allows maximal entry of specific light waves which create the best visual experience during the day as well as at night, providing the sharpest possible vision with high contrast 24X7.

    The new Transitions Xtractive light intelligent lenses available with Nova Drive, provide UV protection, partial HEV protection and create a darkening effect behind the windscreen unlike common photochromatics. They transform from clear to dark tints on UVA HEV light exposure and ensure optimal comfort in all temperatures.

    Also, while driving the attention is divided between the road, the dashboard and rear view mirrors. This change in distance and direction of gaze causes visual fatigue. Nova Drive offers wide fields of intermediate vision and near vision adapted to the interior of the car. These lenses ensure the comfort of clear, panoramic vision with the ease of switching focus between the road, dashboard and mirrors, providing optimal visual fields.

    Nova Drive lenses is powered with Panoramic Vision Enhancement Technology (PVET), which allows the wearer to enjoy extended fields of clear vision. The power profile of the surface contours of the lenses are so optimized that the aberrations created in the para-centric region of the lenses are curbed down providing the wearer with unrestricted view from right rear view mirror to left rear view mirror without excessive horizontal head movement.

    Nova Drive lenses are available in Single Vision and Progressive variants at all leading optical stores, so as to allow every person passionate about driving enjoy the best visual comfort.