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  • NowPurchase collaborates with Raghav Productivity Enhancers to grow ramming mass category

    Published on August 17, 2022

    Earlier this year, the Kolkata-based tech-enabled procurement platform for metal manufacturing industry raised $2.4 million in a seed round led by Orios and InfoEdge Ventures

    Kolkata : NowPurchase, a tech-enabled procurement platform based in Kolkata, partners with Raghav Productivity Enhancers to provide ramming mass to foundries and casting units in the Eastern Region of the country through its robust tech-based supply chain platform. Through this collaboration, the tech-enabled procurement company has made silica ramming mass for foundries, premixed with Boron Oxide/Boric Acid, available on their platform.

    According to a recent CRISIL study, the ramming mass requirement per tonne of steel is estimated at 28–30 kg. In 2021-22, the Indian steel industry accounted for 1500–1650 KT of ramming mass demand, while the foundry industry accounted for 200–250 KT. Ramming mass is a granular refractory material used to line induction furnaces. The majority of the ramming mass demand is derived from Eastern India, accounting for 25% of the total demand generating 400-440KT of potential ramming mass demand, even though its induction furnace units only use an average of 64% of their capacity, which is less than the national average.

    Commenting on the partnership, Naman Shah, Founder & CEO, NowPurchase, said, “We are pleased to partner with Raghav Productivity Enhancers, the world’s largest manufacturer of ramming mass. This helps us get closer to our vision of being a one-stop raw material platform for the metal manufacturing industry.”

    Raghav Kabra, COO of Raghav Productivity Enhancers, said, “Through our partnership with NowPurchase, we aim to develop our foundry clientele in East India. Ours is the largest and most advanced Silica Ramming Mass manufacturing plant in India. Our foundry products are developed in technical collaboration with JWK AB Sweden.

    Jaipur-based Raghav Productivity Enhancers offers products like Silica Ramming Mass for foundries, premixed with Boron Oxide or Boric Acid with focus on steel plants, foundry and casting units. The company is backed by marquee investors such as Rakesh Jhunjhunwala and others. The company is listed on the BSE with a current market cap of over Rs 700 Cr.

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