Launching the programme, the Prime Minister appealed to people to change their mindset towards girl child.He asked people to treat girl and boy child alike.
Narendra Modi flagged off a vehicle which will go across the country generating awareness of saving a girl child. The Prime Minister also launched a postal ticket and a book which will spread awareness on saving a girl child.
Speaking at the occassion, Union Minister for Women and Child Development Maneka Gandhi said, the Prime Minister has made the “Beti Bachao-Beti Padhao”campaign as the fourth major initiative towards building a prosperous and developed country.