Gurgaon :Ameyo – the IP-based call center solution from   Drishti-Soft Solutions, India becomes the technology platform powering highly successful telemarketing processes of Positive Response Telemarketing Agency (PRTA), Australia. The later being a leading telemarketer caters to clients from different industry verticals with unique process requirements. With Ameyo, PRTA not just achieved automation of outbound processes but also reduced the turn-around-time for each new campaign adding unprecedented efficiency to their service delivery.

As in the words of Damon Bromley, MD, PRTA – “Ameyo has been an excellent technology base for our outbound campaigns. The solution gives us the flexibility to create our own campaigns and add/ reduce number of seats as per business requirement. Much credit goes to the intuitively designed user interfaces of Ameyo. Our team can self-do all the campaigns and workflow changes with just a few clicks. The solution has been a great value-add to our technology infrastructure.”

Ameyo derives its flexibility from its SOA and MDA based architecture. The solution is capable of accommodating process changes and delivering the robustness with minimum time and development efforts. Elaborating further, Sachin Bhatia, VP Business Development, Drishti-Soft says -“Ameyo is marketed as an all-in-one solution which it truly is. It pre-integrates high-end developer tools like Node Flow Designer (for IVR nodes creation), Reportika (for self-designing custom reports), Scripter (for campaign creation) and again much more.

Adding further he says – “All these developer tools come with easy-to-use user interfaces that offer single click functionalities for creation of even most complex workflows. The deploying organization can have resources with minimal IT skills to manage their IT operations.”