- As a technology partner, Rakuten’s deep-tech expertise to help enhance and grow ITQ’s tech offerings for the travel sector
- Under the GTM agreement, ITQ will take Rakuten’s B2B SaaS product – SixthSense to its customers in the region
Rakuten India, an innovation hub of the Rakuten Group, today announced the signing of a Memorandum of Understanding (MOU) with InterGlobe Technology Quotient (ITQ), a strategic business unit of InterGlobe Enterprises, that holds a leadership position in the travel technology industry with its avant-garde travel technology solutions.
The memorandum creates a collaborative arrangement, a first of its kind between Rakuten India and ITQ, across two areas. Rakuten will be a technology partner to ITQ to help build deep tech innovative products and solutions for the travel domain. The MOU will see the two partners decode deep technologies including artificial intelligence, Big Data, augmented and virtual reality, blockchain, and the Internet of Things, to not only enhance the existing portfolio of ITQ, but also to look at avenues to expand for growth in the travel sector.
Further, ITQ and Rakuten will jointly distribute Rakuten SixthSense, a B2B application intelligence and testing automation SaaS platform. Rakuten SixthSense enables organizations to have a complete view of its data across the IT systems, applications, and business impact and allows for continual improvements based on the operational findings. Under the go-to-market agreement, ITQ will take Rakuten SixthSense to its customers in the region. ITQ serves over 13,000 customers, including travel management companies, online travel agencies and retail agencies, in almost 400 cities.
“A post pandemic world of travel presents newer opportunities and demands afresh thinking. By joining with a deep tech leader like Rakuten, we have a great opportunity to develop and bring-to-market innovative and industry changing solutions that address some of the most pressing needs in our sector today”, said Sandeep Dwivedi, Chief Operating Officer, InterGlobe Technology Quotient.
Commenting on the MOU, Sunil Gopinath, Chief Executive Officer and Managing Director, Rakuten India, said, “We are excited to ink this MOU with ITQ. This relationship is a unique opportunity for us to not only flex our deep-tech solutions muscle, but also take our B2B product, SixthSense to the travel industry at large which would benefit from the end-to-end visibility of the entire IT environment it brings, to preempt application outages”.