Bangalore : The season of shopping hauls is back and Soch, the one-stop destination for all your ethnic needs, has announced its much-awaited Red Dot Sale. The sale, which kicks off today at Soch stores across the country, will feature discounts up to 50 percent off on a wide selection of sarees, salwar suits, kurtis, tunics and dress materials.

At the Soch Red Dot Sale, you can elevate your wardrobe for every event of your life and pick looks for intimate gatherings to weddings, Soch has it all. They have a wide range of cotton and chanderi kurtis in a multitude of colours, featuring refreshing prints and eclectic silhouettes. Then there are salwar suit sets in elegant designs, rich hues and flowing fabrics that make a statement as occasion-wear. The sarees on discount are versatile and you can pick from a whole range of materials including cotton, silk, georgette, tissue and net. Intricate embroidery and sophisticated style form the hallmark of the sarees on offer. You can now get Soch’s elite ethnic wear at affordable prices and experience your true self with every outfit you own from Soch.

Mark your calendars and save the date for the Red Dot Sale! Check out the collection at a Soch store near you or online on www.soch.com. Now available at discounted prices, Kurti and kurti suits at Rs. 598. Salwar suits at Rs. 1498. Sarees starting at Rs. 998.