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  • SRAM & MRAM Supports Classical Dance Forms to Encourage Youth to Strengthen Roots

    Published on July 28, 2021

    The winners of ‘Dance of [email protected]’were announced on auspicious day of Guru Purnima

    New Delhi  India :  SRAM & MRAM, an international conglomerate, which has been working actively to support the nation with the best infrastructure and healthcare system, has recently collaborated with the Centre For Indian Classical Dances (CICD) to launch one of its kind Virtual Classical Dance Competition named as ‘Dance of India @75’, an initiative to encourage the Indian cultural dance performers to commemorate 75 years of Independence.

    The CICD planned the mega-event ‘Dance of India @75’ competition that exhibited eight (8) styles of India’s rich tradition of classical dances- Odissi, Bharatanatyam, Kathak, Manipuri, Kuchipudi, Mohiniyattam, Sattriya and Kathakali. SRAM & MRAM along with their Indian counterpart ATD Group supported the initiative to retain the rich Indian culture and support the Indian dancers with a platform to express themselves and showcase their talent, at the time when theatres are closed. This initiative has majorly been designed to support young budding artists across the nation who follow their passion in these classical dance forms but are somehow stuck due to pandemics.

    At the ‘Dance of India @75’ competition, the participants participated in two categories- solo and group performers. The skilled dancers were evaluated on their dancing skills and the costumes which they used as per the theme. Each winner was rewarded with a cash prize.

    In the solo performance category, Pritam Das secured 1st position and received a winning prize of INR 1 Lac, the 2nd position was secured by Lekha Prasad who performed on Unsung Heros of India theme and received prize money of INR 75,000/-, and the 3rd position was secured by Atrrayee Chowdhury who won the prize money of INR 50,000/-. Further, 5 special entries- Aditi Banger, Surabhi, Bidwikta, Riha Giri, Niranjan were rewarded with INR 5000/- each for their appreciable and mesmerizing performances.

    For group performance, 1st position was secured by Harekrushna who won the prize money of INR 1,25,000/-, 2nd position was secured by Ashwini, who received the prize money of INR 75,000/-, and the 3rd position was secured by Aishwarya, who received the prize money of INR 50,000/-. Further, in the solo category, 5 special entries- Khyati, Vaishnavi and Vaishnavi, Lekha and Roja Kannan won prize money worth INR 10,000/- each for their synchronized performance.

    SRAM & MRAM and ATD Group together supported the Ministry of Culture by being a part of the virtual competition. Their initiative of supporting the art and culture of the country has empowered and encouraged many artists through virtual events. The companies are committed to supporting the country with their contribution to various sectors.