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  • Swaas launches its debut collection of home and lifestyle essentials

    Published on September 17, 2020

    New Delhi: Swaas, a sustainable design-centric home brand unveils its product line across India and on e-commerce. The newly launched safety and hygiene line-up comprises of Antimicrobial- bed sheets, bath towels, protective masks, tote bags, hand sanitizers and is available at ‘swaaslife.com’.

    The pastel artsy collection of bed linens, pillow covers and quilts will help one experience a relaxed sleep — Be it a cosy afternoon nap or the much needed 8-hour snooze.

    The high-quality woven fabrics help to create the perfect set-up for sleep-ins as the antimicrobial bed linen are odour free, fresh, non-toxic, hinders bacterial growth thus offering protection from infections; crafted to deliver an enjoyable retreat that enhances the quality of life, health and provides safety.

     The brand represents ‘sustainability meets reliability’ as the products are manufactured ethically by highly committed women workforce in 100% long-staple cotton, giving an extra soft finish and durability with minimum shrinkage.

    Dr Sudha Anand, Founder, Swaas commented on the debut collection and said,-“With consumers now increasingly becoming focused on hygiene, we have designed products where sustainability meets reliability. Our range of Masks for kids & adults are made of breathable fabrics that also possess antimicrobial properties, offering utmost protection & comfort during this pandemic situation.

    The brand has come up with 3 category of products – Swaas 247 for everyday products, Swaas Care for hygiene and safety products such as antimicrobial Bed & Bath linens, Swaas One for Luxury products like Linens and Organic sheets.

    Swaas unique spirit is about blending beauty with comfort & functionality exuding the brand’s core message of ‘’Sustainability and Ethical manufacturing’’.