Nishanth Chandran, Founder & CEO, TenderCuts stated that, “The $ 40 billion meat industry is growing at a rapid pace with the introduction of several schemes by the Central government aiding the livestock sector in 2021. The Government assistance in providing cold storage facilities through credit linked back-ended subsidies available at the rate of 35% of the project cost in general areas and 50% in hilly and scheduled areas has paved way for entrepreneurship. To continue with the momentum, the government should also work towards attracting investments offering more subsidies on electricity tariffs to develop perishable logistics infrastructure, which is another route that can be explored.”