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The Coveted Black Lady Reigns Supreme at The 64th Vimal Elaichi Filmfare Awards

The 64th Vimal ElaichiFilmfare Awards personified glamour, creativity and true celebration of the excellent work showcased in 2018 in Indian film industry. The who’s who of B’Town came together to witness the outstanding talent and films of Indian Cinema being gratified with the symbol of creativity and utmost credibility, the Black Lady. The winners of the3rd Filmfare Short Film Awards 2018 also found the spotlight at the most prestigious stage as they were honoured with the coveted Black Lady. The much-talked about event took place at the JioGardens in BKC,Mumbaiand will broadcaston 20th April onColors, the exclusive telecast partner.

The red carpet was at its splendid best as the glitterati came together for this annual celebration of creative excellence in the Hindi film industry.  Sonam Kapoor, Deepika Padukone, Ranveer Singh, Katrina Kaif, Hema Malini, Ayushmann Khurrana, Vicky Kaushal, Sara Ali Khan, Alia Bhatt and Ranbir Kapoor among others grabbed the spotlight with their uber chic style. Entertaining the audience to the fullest was none-other-than the Badshah of Bollywood, Shahrukh Khan, who held the attention of the crowd throughout the splendid evening as the host.  The night witnessed an unforgettable performance by the nation’s heartthrob Vicky Kaushal, who marked his debut on the Filmfare stage.  Actors Kirti Sanon, Janhvi Kapoor, Rajkumar Rao, Ishaan Khattar also set the stage on fire with their astounding dance moves. The entertainment bar was raised to an all time high by the very energetic and mesmerizing finale act by Ranveer Singh.

Meghna Gulzar won the Best Director Award for Raazi. Ranveer Singh (Padmaavat) and Ayushmann Khurrana (Andhadhun) and Neena Gupta won the award for the Critics Best Actor award (Male) and (Female) respectively.

The title sponsor for the awards night, for the very first time was Vimal Elaichi– Bolo Zuban Kesari, powered by Joy Beautiful by nature and, Gaursons India, Associate Sponsor VLCC, Exclusive Telecast Partner Colors, Styling Partner Manyavar, Refreshment Partner               Rasna Native Haat, Ice Cream Partner Havmor Ice Creams, Outdoor Partner Bright Outdoor Advertising, Cinema Advertising Partner Khushi  Advertising, Radio Partner Radio Mirchi, English News Channel Partner Times Now, Music Partner T Series, Hydration Partner   Blue Pine Water, Beverage Partner Living Liquidz, Food Partner Indigo Burger Project, Trophy Partner         The Award Gallery, Invitation Partner Ravish Kapoor, Venue Partner Jio Garden, Technical Direction & Stage Management       On Cue Productions; Acts Remixed, Choreographed & Designed by Shiamak Davar, Dancers by Shiamak Davar Institute Of Performing Arts, Show Designed, Scripted, Directed & Managed by Fountainhead Entertainment; Show Director V.G. Jairam.

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