Mumbai : Titan Glares  is a trendy range of styles for the 25-35 years old upwardly mobile consumer.  A fashion forward, discerning and sophisticated consumer who appreciates superior materials, styling and workmanship. The all new Titan Glares sunglass range has a good mix of colorful, trendy and elegant designs. The range is inspired by the hottest international trends and tailored to suit the Indian face shapes and skin tones.

Commenting on this launch, Mr. Bhaskar Bhat, MD, Titan Industries Ltd said, “Since its inception, Titan Industries has always been a consumer centric company.  We are committed to give our customers a unique experience every time with differentiated products. Sunglasses are a perfect fashion and personal accessory that combine style with functional benefits. India is a sunny & dusty country with a large 2 wheeler population, making it a naturally attractive market for eye protection through sunglasses. Titan Glares is being launched to leverage this opportunity in the Indian market. Priced between Rs 1500 – 2995, we are giving the consumer an offering of highly fashionable sunglasses at attractive prices.”

Mr. Ravi Kant, CEO – Eyewear business – Titan Industries Ltd. said,   “We expect Titan Glares to be one of the hottest and happening brands of sunglasses. It will bring to the Indian consumer the best of international fashion trends and popular styles in high end finishes and high quality. The products are made with premium materials like handmade acetates with metal & crystal embellishments for the elegant ladies designs, TR 90 and Magnesium-Aluminum alloys for the sporty styles.  They are also priced attractively to appeal to the value conscious Indian consumer. Titan Glares sunglasses are another step in enhancing the style and quality standards of our product portfolio, created for the Indian consumer.”

Source : Sachin Murdeshwar