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  • Tripadvisor urges hoteliers to wake up to changing online travel landscape

    Published on February 16, 2012

    New Delhi: Demonstrating its ongoing commitment to the Indian hospitality industry, TripAdvisor, Inc., the world’s largest travel site* participated in Asia’s leading travel and tourism event, SATTE 2012 and recognized the 2012 Travellers’ Choice Hotel winners.

    During both the three-day event in New Delhi and the two-day event in Mumbai, TripAdvisor set up a live demo zone where hospitality professionals could learn from TripAdvisor experts, and experience TripAdvisor’s Management Centre, a platform aimed at offering hoteliers the tools and resources to increase their properties’ exposure to TripAdvisor’s vast global audience.

    TripAdvisor also held a stand-alone seminar on Day Two of the event in New Delhi. Conducted by Lewis Ng, Commercial Director for the Asia Pacific region, the seminar highlighted the tremendous growth of the online travel market in India, fuelled by exponentially increasing Internet and mobile penetration. The session also outlined best practices for hoteliers to manage their reputation online and offered strategies for reaching travellers worldwide in an ever-changing online landscape.

    At the conclusion of the seminar, TripAdvisor presented awards to 2012 Travellers’ Choice Hotel winners, recognizing the number 1 hotels in each of the awards’ seven categories. All of the winning hotels, below, attended the awards ceremony:

    Top Luxury Hotel – The Imperial, Delhi

    Top Bargain Hotel – Kaiya House, Kerala

    Top Service Hotel- Sajhome, Kochi

    Top Relaxation and Spa- Casa Colvale, Goa

    Top 25 Hotels- Taj Lake Palace, Udaipur

    Top B&Bs and Inns- Saubhag Bed and Breakfast, Delhi

    Top Trendiest hotel – The Waterstones Hotel, Mumbai

    Speaking on TripAdvisor’s participation at SATTE 2012, Mr. Nikhil Ganju, Country Manager India, stated, “TripAdvisor received a phenomenal response at its first outing at SATTE. The event was a great platform to reach out and connect with the travel industry and to inform them of the tools and opportunities TripAdvisor offers, allowing hospitality businesses to take advantage of the rapidly growing online travel market.”