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  • Turtlemint’s Digital Partner Program for insurance agents crosses 10,000 partners pan-India

    Published on August 6, 2018

    by Sachin Murdeshwar
    Mumbai: Turtlemint, India’s first online-offline personalized platform which introduced the Mintpro mobile app for insurance agents in 2017 has so far enrolled over 10,000 POSPs  (Point of Sale Persons) across 700 cities pan-India, under its Digital Partner Program. The enrolled partners will cross 50,000 in the next 6 months.

    The POSP is an individual who Is at least 10th standard passed out, and has undergone training and examination to market pre-underwritten insurance products in motor, health, life, travel and other categories.  Turtlemint’s Digital Partner Program also equips insurance agents with the Mintpro app with several features for servicing customers in better way, such as instant comparison of large number of plans, personalized recommendations, and online issuance.
    Turtlemint co-founder Mr. Dhirendra Mahyavanshi said, “The deployment of POSP is an important step to fill up a critical gap in customer servicing for majority of online customers who research online but buy offline. We plan to expand to many more cities in the next few months”. “Our POSP channel provide last mile connectivity for customers who need in-person assistance during purchase and assists in the claim process”, Mr Mahyavanshi said.
    The company which provides recommendations to customers based on proprietary algorithms and data analytics, was also the first in India to have insurance chatbot on facebook for selling insurance with 100% claim support.
    The mobile application MintPro can be downloaded for free on the smartphone by the agents, which will enable them to reach out to the masses in their respective geographical locations and extend products that require minimum personal details from the customer for providing instant issuance of policies to meet customer needs. Also, the changing customer behavior & the increasing internet penetration rate; are fueling the growth in the insurance industry which is indirectly supported by the growing demand for digital payment platforms which would be leveraged through mobile-based application by POSP personnel. The industry needs more such distributors to travel the last mile to increase insurance penetration in the country.
    About TurtleMint : Started in April 2015 – based in Mumbai, Founded by IIT-B & IIM-C alumni, combined work experience of more than 30 years in insurance and technology companies in India and the US. The company’s current employee strength is  ~350+ with an engineering and product team of 40+ members. The company is Backed by top-tier VCs in the country including Blume Ventures, and Nexus Ventures Partners. The company is listed among the top 130+ global insurance tech leaders by CB Insights. TurtleMint has been recognized Silicon India Magazine as Silicon India Start Up of the Year 2017 in InsureTech category.
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