Tvisha Jewlz, the precious jewellery brand is proud to announce the launch of its online store. The digital store brings the thrilling jewellery shopping experience online, curating an ever-changing, fresh mix of jewellery ranging from traditional to contemporary, all in the comfort and safety of our home. 

Just as every Tvisha Jewlz store has a different mix of products, the website will also feature its unique collection ranging from traditional Indian jewellery that celebrates India’s rich heritage to impeccably crafted diamond jewels that are unparalleled in their contemporary flair.

The Lockdown stemming from a global pandemic has caused a major shift in shopping patterns and has seen the luxury-goods shopper moving to online and digital platforms for all their shopping needs. Capitalizing on this opportunity, the brand has launched an interactive eCommerce platform with a real-life shopping experience with technologies like Virtual Reality Store & 3-Dimensional view of products. The complete design and structure of the website are at par with global luxury to allow shoppers to experience and buy the most exquisite, handcrafted, and on-trend jewels at the click of a button. However, the website will be available for online ordering before Diwali as the brand sees the festival of light as a potential opportunity to build a good buyer base with more number of people choosing online shopping above offline. 

Speaking about the launch, Mr Himanshu Khunteta, Founder, Tvisha Jewlz said” At Tvisha,

we are constantly evolving to meet our customer requirements and making the experience of shopping hassle-free.”

The price variation is based on the idea that e-commerce focuses mostly on people who won’t bother to spend up to a range. Hence, the price range begins at an affordable INR 10,000 and go up to INR 10,00,000. Nevertheless, to make the website more significant to the consumer from all walks of life the brand has included daily/workwear pieces like pendants, rings, and earrings. A few notable features of Tvisha Jewlz online shopping experience are – 100% buyback and exchange policy, secure ordering, around-the-clock whats-app chat facility, complimentary gift wrapping and shipping pan-India. 

Further, the brand sees big opportunity across Tier 1 & Tier 2 Indian cities’ discerning jewellery shoppers that had access to only online mass-market jewellery brands or their local mom-and-pop jewellery stores with outdated design sensibilities. The platform will also enable the Indian diaspora across the world which has been admiring the brand from afar, to now experience and own vibrant, handcrafted jewels that celebrate the Indian festive spirit and its rich culture with a real-life shopping experience.