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  • Veecon music salutes The Nation with its Proud release Vande Mataram

    Published on January 25, 2012

    NEW DELHI: This Republic day, Veecon music creates history with the biggest ensemble of artiste’s rendering the iconic “VANDE MATARAM” epitomising India’s unity in diversity by bringing together as many as 21 of India’s finest singers and musicians to celebrate a fresh new version of India’s national song.

    Ahead of India’s 63th Republic Day, Veecon Music & Entertainment, the music label company of internationally diversified Veecon Group, has announced the music launch of a new rendition of Vande Mataram composed by world renowned tabla legend Bickram Ghosh. Conceptualised by Mr. JK Srivastava, the album infuses a feeling of patriotism and national pride and features 21 eminent singers& musicians from all over India, including vocals by Sonu Niigaam, Shankar Mahadevan, Sunidhi Chauhan, Shubha Mudgal, Roop Kumar Rathod, Mahalakshmi Iyer, Indian Ocean, Palash Sen (Euphoria), Shaan, Ustad Rashid Khan, Pandit Ajoy Chakraborty, Kaushiki Desikan and Manoj Tiwari, along with Amaan Ali Khan (Sarod), Kamal Sabri (Sarangi), Pandit Vishwa Mohan Bhatt (Mohanveena), Niladri Kumar (Zitar), Ganesh and Kumaresh (Violins), Pandit Ronu Majumdar (Flute), Rajhesh Vaidhya (Veena), and Bickram Ghosh (Tabla, Kanjeera, Percussions). Produced and promoted by Lalit Srivastava and Veecon Group, the album’s music has been composed by renowned table maestro Bickram Ghosh, and video has been directed by Girish Malik.

    Mr. JK Srivastava, Managing Director, Veecon Music and Entertainment said, “It fills my heart with joy and pride to present to you the finest album based on India’s national song as our tribute to our motherland India. Besides bringing together a diverse ensemble of India’s leading music icons, we have shot the video using as many as 24 different grand sets spread all over India, making it very vibrant and colourful. By bringing together the genius of artistes from across the country, our edition of ‘Vande Mataram’ truly reflects India’s ‘unity in diversity’. As our sovereign republic marches towards progress in this new millennium, we hope that the new melody in this album will infuse a spirit of fresh celebration in all of us. We have produced the “VANDE MATARAM “as a humble tribute to our motherland and our love and devotion for the NATIONAL SONG. It is the pious ambition of VEECON GROUP to take the national song “Vande Mataram” to every nook and corner of INDIA. VEECON GROUP is extremely happy to inform that all 60 airports in the country have also agreed to play this new musical composition of VANDE MATARAM on Republic Day on 26th January and also later on as a tribute to our motherland.”

    The project has been composed and created by percussion maestro and tabla legend Bickram Ghosh who also expressed his views on the occasion saying, “My version of Vande Mataram is introspective. Philosophical. It is the National Song woven into a new melody 64 years after Independence. It is not a song of uprising as was the mainstay of the original song since we have long been independent. I have created a melody straight from my heart and the finest of India’s artistes have executed it. The entire experience has been so enriching that I will hold it special all my life. I hope people find this Vande Mataram inspiring and feel proud to be Indian. This song is an ode to our India, the India of the times we live in. The India of today is strong, serene and beautiful. I hope the song makes you feel that.”

    Veecon Music has also roped in Unisys Infosolutions as the digital partner, which holds exclusive digital distribution rights for providing the content on popular online portals and mobile platforms. Says Mr. Shelley Chaudhury, Managing Director, Unisys Infosolutions, “It is only the passion of Mr. J K Srivastava for his country and our National Song that brought so many leading singers and musicians to come together on one platform for this onerous task. The result is a masterpiece that will mesmerize music connoisseurs, and we will support VEECON in making this beautiful album widely available to India’s growing online and mobile audience. We have already partnered with several leading content sites such as YouTube, DailyMotion, BigFlix, Zapak, Glamsham, IndiaGlitz, and Raaga.com among many others.”

    The release ceremony was graced by the presence of Honorable Chief Minister of Delhi, Mrs. Shiela Dikshit and Honourable Minister of Renewble Energy, Dr. Farooq Abdullah & Honourable Minister of Tourism, Mr Subhod Kant Sahay, who expressed the urgent need of such important projects promoting national integration in the country.

    The project, which is supported by a lavish, well-shot video, has now been released in the market by VEECON MUSIC and it will be soon be live at all the leading national channels of the country proudly saying, VANDE MATARAM.

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