Victress Beauty Academy, the pioneersin semi-permanent makeup now announces its foray in the Gujarat market at Surat. The venture is a collaboration between ‘Ace Tattooz’, a Mumbai based premier tattoo studio and Raman Chohan, Global Master in Permanent Makeup from Canada. The brand will soon launch its flagship PMU studio in Surat with the latest technological innovation for customers looking for long term makeup solutions and best results. This is the first time a premier semi-permanent beauty academy of international standards is foraying in Gujarat.

Announcing the development Nikhil Bhanushali, Co-Founder, Victress Beauty Academy says, “We are delighted to conduct our first training program in the city of Surat. We find the woman here are inclined towards the latest global beauty trends. We believe the market in Surat holds a huge potential for semi-permanent makeup applications. While in many parts of the western world the segment has already witnessed rapid expansion, it is still in its nascent stage in India. It is our mission to provide the best training and treatments at par with international standards. Hence we will be soon be launching our flagship PMU studio in Surat. We are very optimistic that there will be great degree of acceptance for our services in this region.  

Victress Beauty Academy offers hands-on training, global techniques, and treatment in semi-permanent makeup applications. Some of bespoke packages offered include microblading, combination brows, ombré powder brows, lip blush, lip correction and, lash extensions. Ace Tattooz, the flagship entity of Victress Beauty Academy is responsible for introducing a new wave of tattoo styles everything from God’s tattoos, cartoons, portrait, birds, and animals, realistic to abstract tattoos. The studio is frequented by some of the most celebrated names in Bollywood including Remo Dsouza, Ranveer Singh among others. The brand has today become a popular name among the tattoo lovers in India and abroad.

Semi-Permanent Makeup, also popularly called cosmetic tattooing, or micropigmentationis one of the fastest-growing specialties in the beauty industry worldwide. It is a process of implementing pigment into the papillary layer of the dermis that produces long-lasting and natural-looking results. This treatment is the way of the future for flawless looks. With greater awareness in brows over the years, the eyebrow-tattooing technique has grown exponentially over the globe. Now with increased interest in full lips, the demand for semi-permanent lip coloring is also witnessing steady growth. Most micropigmentation applications take a couple of hours and treatments usually last for a couple of years with regular touch-ups.  

If you are fed up drawing a full set of brows every day then micropigmentation for eyebrows is an ideal solution. Microblading, is a form of natural-looking, semi-permanent tattoo artistry that is perfect for reconstructing, defining, extending, or filling-in over plucked or sparse eyebrows. Ombre Powder Brows are one of the most sought out styles of semi-permanent makeup.  This style will offer beautiful brows that have the appearance of makeup. The results of this technique are powdery with a faded front and a crisp tail resembling the look of makeup.

With the micopigmentation of lips, you can enhance the beauty of the natural lip color, give it a fuller look and make it more expressive. Lip Blush can enhance the beauty of natural lip color, correct asymmetry, and add fullness and definition. With the help of this treatment, it is possible to correct the fading color of lips that is always associated with aging. Lip Correction is a procedure that can help lighten the colour of a person’s lips. Darkening of the lips can often be the result of Hyperpigmentation. All the procedures look very natural, just enough to enhance your natural looks and give you the much-needed confidence.

Global medical aesthetics is expected to reach USD 26.53 billion by 2024 from USD 10.12 billion in 2016, at a CAGR of 12.8% in the forecast period 2017 to 2024. In The Key Beauty Markets of USA, CANADA, UK and Europe there has been a significant rise in diversity. People coming from all walks of life, backgrounds, colours, and gender identities are welcoming the benefits of enhancing their physical appearance. Over the years we have seen a great demand for permanent makeup (PMU) applications in the Indian market, thanks to the changing lifestyle and trends. It is predicted that by the year 2023 PMU segment will grow exponentially in India and will dominate a larger slice of the global market.