Bangalore :VINJEY Software Systems, leading Embedded Software IP Solution Company has bagged the coveted “Red Herring 100 Asia” award. The award recognizes the 100 private Asian firms driving the future of technology. The award besides recognizing VINJEY as the most promising young company has also proclaimed it as one that has vigor and vitality, right characteristics to make it big in the global market place.

Red Herring’s Top 100 Asia list has become a mark of distinction for identifying promising new companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, and eBay would change the way we live and work.

“Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across Asia to the Top 100 Winners. We believe VINJEY embodies the vision, drive and innovation that define a successful entrepreneurial venture. VINJEY should be proud of its accomplishment, as the competition was very strong.”

“We are excited to be awarded among Top 100 Tech Companies in Asia”, said Vinoth Kumar, Founder & CEO of VINJEY Software Systems Pvt. Ltd. “We would like to use this occasion to thank all our employees, customers, partners and investors who have helped us to achieve this feet. This is a tribute and validation of unique one stop solution approach we have taken in delivering Multimedia Solutions to SOCs, OEMs and ODMs.”

Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy, and market penetration. This assessment of potential is complemented by a review of the track record and standing of startups relative to their sector peers, allowing Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models in Asia.