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  • Westlife Development Ends Fy 22 With A 60% Revenue Jump. Q3 And Q4 Of The Financial Year Record Highest Ever Sales

    Published on May 19, 2022


    Mumbai :  Westlife Development Limited (BSE: 505533) (“WDL”), owner of Hardcastle Restaurants Pvt. Ltd. (“HRPL”), the master franchisee of McDonald’s restaurants in West and SouthIndia announced its financial results for the quarter ended March 31st, 2022. The results were taken on record by the Board of Directors at a meeting held today.

    In the quarter under review, the company’s revenue increased by 27% to ₹4,551 million. This strong topline resulted in a 33.7%Y-O-Y increase in the company’s Restaurant Operating Margin, which now stands at ₹1,016 million. Withstanding the challenges of inflationary pressures and the Omicron wave, the company’s Operating EBIDTA grew by 46% Y-O-Y to 16.0%.Its Same-Store Sales Growth (SSSG) for the quarter stood at 23% Y-O-Y. The company recorded a PAT of over ₹231million in the quarter (pre-IND AS).

    Westlife’s success in this financial year has demonstrated how, over the previous two years, it has developed a resilientplaybook for growth. Its omnichannel strategy has set a new baseline for the business, allowing McDonald’s to serve consumers whenever, wherever, and however they want.As the results show, the business recovered faster for both dine-in and convenience channels, growing by 15% and 42%, respectively. Dine-in, as well as the various convenience channels of delivery, takeaway, drive-thru, and on-the-go, currently generate over ₹4,500million in sales per quarter.

    The company’s business came back strongly in the second half. In the financial year under review, the company witnessed a 60% jump in revenues and clocked its highest ever sales in Q3 FY22. Westlife has also delivered its highest ever full-year topline so far.

    Commenting on the financial results for the quarter ended March 31, 2022, Mr. Amit Jatia, Vice-Chairman of Westlife Development Limited, said, “Despite the challenging external environment owing to various Covid waves and inflationary pressures, we managed to deliver one of our best results. Our strong performance was underpinned by our omnichannel strategy, menu innovations, and cost optimization practices, and was a testament to our scale and agility. The playbook we put together in the last two years has made our business resilient and we aim to continue delivering seamless customer experiences while leveraging our momentum to drive long-term, sustainable growth for all our stakeholders.”

    As part of menu innovation – another key tenet of the company’s strategy, the company launched a new range of premium burgers with the Gourmet Burger Collection this year, which helped recruit new customers and gave existing customers a new option on the McDonald’s menu to try. This along with McSpicy Fried Chicken on the menu in South India,helped the company to grow its Meals business. The company is confident of strengthening its leadership in the QSR industry with these two new additions on the menu.

    In the last two years, the company focused on making McDonald’s a highly accessible and convenient brand through various digital touchpoints like McDelivery App, the McDonald’s App, and self-ordering kiosks at the restaurants. These digital touchpoints contributed to 57% of the company’s revenue and are working well for the business.

    In Q4 FY 22, the company opened 12 new McDonald’s restaurants. This has been in line with the big and bold expansion plan that the company announced on completing 25 years of bringing McDonald’s to India. To materialize its tier 2 and 3 growth plans, the company opened new restaurants in Vellore, Bhilai, and Bilaspur, this quarter. It witnessed impressive sales in the first few weeks in these cities that were higher than its restaurants in metros, clearly indicating a strong appetite in these emerging markets.

    With this, Westlife now has a total of 326 restaurants and 262 McCafé across 47 cities. The company also has 118 McDonald’s outlets that are refurbished, swanky, digitally-enabled‘Experience of the Future’ restaurants.

    This financial year marked the completion of 25 years of the company bringingleading brand, McDonald’s to South and WestIndia. The company also signed on actress Rashmika Mandanna as its brand ambassador, this year, to drive its marketing campaigns for its chicken products on the menu.Additionally, the company also revamped its iconic offering ‘Happy Meal’ to make it more nutritious by introducing a cup of corn and a B Natural mixed fruit juice by ITC,which contains no added sugar or preservatives. To inculcate the habit of reading among children and to fuel their imagination, the company went a step ahead to offer interesting children’s books in its Happy Meal.

    The company also leveraged various occasionsin FY2021 – 2022 and launched interesting initiatives to strengthen brand trust and enhance brand love among consumers. Last year Westlife launched the EatQual packaging to make eating burgers easy for people with limited upper arm ability. This year the company continued to serve more people under this initiative and will keep innovating to bring happiness to many more people.

    The Company took International Women’s Day as an opportunity to further its inclusivity agenda and opened stores that were exclusively run and operated by women. Westlife is also proud to have more than 35% of women employees at its corporate office and its McDonald’s restaurants.

    Summarised Consolidated Statement of Profit & Loss for the Quarter ended March 31, 2022 – (Including IND AS 116 adjustments)
    ( in millions)
    ParticularsFor the Quarter ended March 31, 2022For the Quarter ended March 31, 2021Growth
    Sales by company-owned restaurants4,439.03,508.926.5%
    Other Operating Income – Restaurants110.666.466.6%
    Restaurant Operating Revenues (A)4,549.63,575.327.3%
    Net Gain on fair value changes in value of Investments (B)1.20.683.0%
    TOTAL REVENUES (A) + (B)4,550.83,575.927.3%
    Operating Costs and Expenses
    Restaurant Operating Cost and Expenses
    Food & Paper1,591.71,198.132.9%
    Payroll and Employee Benefits413.9358.115.6%
    Royalty202.6161.125.7 %
    Occupancy and Other Operating Expenses1,326.61,098.720.7 %
    Restaurant Operating Margin1,016.0760.033.7%
    Other trading operating cost and expenses
    General & Administrative expenses287.5261.010.2%
    Total Operating costs and expenses3,822.23,076.924.2%
    Operating EBIDTA728.5499.046.0%
    Other (income)/expenses, (net)(40.5)(41.7)(3.1%)
    Assets written off for closure / rebuild of restaurants8.031.2(74.4%)
    Net Financial Expense (Interest & Bank Charges)208.5203.52.5%
    Profit before Tax and Exceptional items205.4(45.5)551.3%
    Exceptional Items-%
    Profit before Tax205.4(45.5)551.3%
    Deferred Tax52.214.8250.7%
    Income tax4.3100.0%
    Profit after Tax153.2-64.6336.8%
    Other Comprehensive Income
    (a) Items that will not be reclassified to Profit or Loss3.5(5.7)-162.5%
    (b) Income tax on items that will not be reclassified to Profit or Loss(0.9)1.4-162.5%
    Other Comprehensive Income (A+B)2.6(4.2)162.5%
    Total Comprehensive Income for the period150.6(60.3)349.0%
    Cash Profit / (Loss)528.8325.862.5%


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