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  • ZOD! Club Wear & Talenthouse Innovative crowd sourcing platform to engage audience

    Published on November 10, 2011

    Ahmedabad: ZOD! has partnered with Talenthouse, the world’s largest creative collaborative  platform, to roll out a  unique initiative called The ZOD! Knight – which searches for the next face of ZOD!

    This provides an opportunity to the male modeling talent across India to gain exposure and recognition in the fashion industry. The final winner will emerge from the entries after being judged by Mr. Suresh Natrajan – India’s premier fashion photographer, Mr. Haresh Moorjani – Creative Director @ Draft FCB ULKA, Mr. Karan Shetty Marketing Manager ZOD! Club Wear and Talenthouse.

    Speaking on the launch of The ZOD! Knight, Mr. Imraan Surve, VP Marketing, ZOD! Club Wear said, “The Talenthouse India team is pioneering a novel idea of sending out a ‘Creative Invite’ digitally in India which has a perfect fit with the ZOD! Ideology of being at the cutting edge of media that is relevant to young minded people.”

    “ZOD! Club Wear has been built on being trendy and fashionable both from the range we bring to the market and the medium we use to communicate. We have used the digital medium very effectively since inception way back in 2002”, said Mr. Salman Noorani, MD, Zodiac Clothing Co Ltd.

    Mr. Arun Mehra, CEO, Talenthouse said, “Globally we have changed the way several brands like Nokia, Adidas, F1 Rocks , etc Interact with their audiences whilst also providing them with new innovative ideas. This collaboration is an incredible opportunity for ZOD! to engage with the fashion and lifestyle industry”.

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