Dubstep, the fast-fashion consumer tech brand from the Nu Republic Universe, has announced the launch of its limited-edition Valentine’s Day earbuds, Dubstep® Buzz X12 Wireless Earbuds – Love Edition, available exclusively on Instamart. Designed as a special seasonal offering, the earbuds feature a bold passion-red finish with metallic accents, curated for Valentine’s Day gifting.
Introduced as part of Dubstep®’s Valentine’s Day campaign Love on Loop, the Buzz X12 Love Edition is designed around love, music, and spontaneity. The collaboration brings together quick-commerce convenience and expressive audio design, making last-minute Valentine’s gifting simple and stress-free. Customers can order the Buzz X12 Love Edition on Instamart and have it delivered within minutes, addressing one of the biggest Valentine’s Day challenges—finding a thoughtful gift without worrying about delivery timelines.
As part of the Valentine’s Day collection, Dubstep® has introduced the Buzz X12 Wireless Earbuds in a bold, passion-red finish with metallic accents, created exclusively for the season. These earbuds are powered by Bluetooth v5.4 and tuned with X-Bass® technology to deliver deep bass and clear vocals. Equipped with Environmental Noise Cancellation (ENC), the earbuds ensure clearer calls even in noisy surroundings. With up to 60 hours of total playtime, intuitive touch controls, and a comfortable all-day fit, the Buzz X12 is designed for both everyday listening and Valentine’s gifting.
To further elevate the Valentine’s experience, Dubstep® has introduced the Love on Loop campaign for Instamart shoppers. As part of the initiative, customers purchasing eligible Dubstep® products on Instamart during the campaign period stand a chance to win curated Valentine’s rewards. Nine winners will receive dinner vouchers worth INR 3,000 each, while one grand prize winner will win air tickets for two to Goa, along with a chance to meet actor Abhay Deol, subject to availability and scheduling.
Commenting on the campaign, Ujjwal Sarin, Founder, Nu Republic Universe, said, “Valentine’s Day is about moments, not planning weeks in advance. With Love on Loop, we wanted to blend instant access with real emotion. Dubstep® is built for spontaneity — loud, expressive, and ready when you are. Partnering with Instamart lets us deliver that vibe in minutes.”
The Dubstep® Buzz X12 Wireless Earbuds – Love Edition will be available exclusively on Instamart at an offer price of INR 599 for a limited period, offering consumers across India a quick, convenient, and expressive way to celebrate Valentine’s Day.
