Bangalore : A. O. Smith, a leading manufacturer of water heating and water treatment products, has again been named India’s most trusted water heater brand in TRA’s Brand Trust Report (BTR) 2023 for the fifth consecutive year. TRA’s BTR 2023 is based on syndicated research of more than 2500+ consumer-influencers across 16 Indian cities.
Commenting on this recognition, Parag Kulkarni, Senior VP – International and President – A. O. Smith India, said, “It is a great honour for A. O. Smith to win consumer confidence in the recent TRA report and as India’s most trusted water heater brand yet again. To earn such a prestigious accolade in consecutive years validates our continued commitment to consumers. Our products are based on evolving consumer insights and preferences and we continually develop products that are innovative, energy-efficient and sustainable. We will continue to innovate and build on that earned trust.
Adding on to this achievement, N. Chandramouli, CEO, TRA Research said, “Consumer trust is vital for brands to remain relevant in today’s fiercely competitive landscape. TRA’s Brand Trust Report has become the most reliable source of authentic consumer trust perception of brands. A.O. Smith’s leadership in the water heater category reflects its consumer-centric approach in the Indian market, which features a distinct combination of technology and cutting-edge features.”
