Visakhapatnam, Andhra Pradesh — Walmart Vriddhi, through its program partner Ideas to Impact Foundation, has signed a Memorandum of Understanding (MoU) with the Government of Andhra Pradesh’s Department of Industries & Commerce. The collaboration will help strengthen the state’s MSME ecosystem with free-of-cost training and personalized mentoring over the next three years through the Walmart Vriddhi program.
The MoU, formalized at the CII Partnership Summit 2025 in Vishakhapatnam, marks a significant step in Walmart Vriddhi’s efforts to empower an additional 100,000 MSMEs by 2028. The program will offer masterclasses and workshops across Andhra Pradesh, to equip MSMEs with the tools to modernize, scale, and expand their reach into domestic and international eCommerce platforms like Flipkart and Walmart Marketplace.
Guided by the Government of Andhra Pradesh’s vision to prioritize MSME growth under the AP MSME and Entrepreneurship Development Policy (2024–29) – One Family, One Entrepreneur, the program aligns with the goal of building an entrepreneurial household culture by 2030.
The MoU will focus on priority clusters such as silk and garments, food processing (including cashews, coffee, and spices), jewelry, artificial diamonds, brassware, coir, engineering, handicrafts, and wooden furniture. The rollout will begin in districts including Visakhapatnam, Guntur, and Krishna, and later expand into Ananthapur, East and West Godavari, Nellore, Kurnool, Chittoor, and Prakasam.
Shri Kondapalli Srinivas, Hon’ble Minister for Micro, Small and Medium Enterprises said, Andhra Pradesh is rapidly emerging as a premier investment destination, driven by good governance and an investor-friendly environment. Leveraging its rich natural resources, the state offers a skilled workforce, a vibrant MSME ecosystem, progressive policies, 175 plug-and-play MSME Parks and world-class facilities like the Ratan Tata Innovation Hub—creating opportunities to integrate businesses into global value chains and strengthen manufacturing capabilities.
Jason Fremstad, Senior Vice President of Supplier Development, Sourcing, Walmart International, said, “Andhra Pradesh’s vibrant entrepreneurial spirit makes it an ideal place for MSME-driven growth. Through Walmart Vriddhi, we’re committed to empowering local businesses with the digital tools, training, and market access they need to compete and grow sustainably. By supporting MSMEs, we’re helping to build stronger communities and drive long-term success together.”
Launched in 2019, Walmart Vriddhi is a supplier development program tailored to empower MSMEs in India to modernize, scale and meet their domestic and international ambitions. The program brings together Walmart’s global supply chain expertise and Flipkart’s nationwide eCommerce reach, offering MSMEs access to free-of-cost training, mentoring and business advice on finance, marketing, workforce management logistics, among others. Since its launch in 2019, Walmart Vriddhi has successfully trained over 70,000 MSMEs in India.
To capitalize on the Walmart Vriddhi program, MSMEs can register here to unlock growth opportunities: https://retaillink.login.wal-mart.com/. Sellers aiming to sell internationally through Walmart Marketplace can register through this link: https://www.walmartvriddhi.org/register-with-walmart-marketplace.
