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L’Occitane showcases true beauty, luxury, innovation with the relaunch of its first exclusive store in Bengaluru

by Admin
April 4, 2023
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L’Occitane was born in 1976 in Provence in the south of France where the fragrant fields of lavender are a constant reminder of the region’s natural richness. A true story lies behind each of the natural ingredients, almost all of which are gathered in the south of France or the Mediterranean.

The brand’s fragrances, skincare, haircare and body and bath ranges are inspired by the quality of their ingredients and the benefits they offer, combined with the unique know-how of the region’s local artisans, making products that stimulate the senses and offer a moment of well-being and sensory delight.

Today L’Occitane expands its footprint in India, with the reinvention of its store in the IT capital, Bengaluru. Spread across 150 sq. ft, the showroom is in the heart of the cosmopolitan city, the luxurious business district- UB City for all consumers looking to build luxurious lifestyles. The location is a melting pot of style, aesthetics, and ambience in the city. The showroom presents a one-stop solution for all luxury skincare and haircare needs with a wide array of bath products, such as shower gels, shampoo, lip balms and eye balms and youth oil serums.

“We are excited to completely revamp our 7th display boutique in India to newer sensibilities. The demand for sustainable luxury, especially in the skincare and haircare segment, has motivated us to reflect our brand’s sustainable practices through our pan-India boutiques. We’re committed to continuing our upward growth trajectory in India by launching more such showrooms to ensure our customers continue to have a great relationship with our products while increasing our visibility. A key highlight of this boutique is to align with the brand’s goal to become the cultivators of change, which we have depicted through our commitment wall which displays our Eco-Refills that are good for the environment and your skin. The skin care display table lets a customer experience our nature-inspired products and their textures to enable them to make a sound decision about what’s best for their skin. The boutique is filled with all things L’OCCITANE, from our iconic yellow to our ingredients harvested in Provence. The brand has prioritized consumer needs and ensured in-depth details sharing to help customers experience the product in a real-time setting and create a more profound association,” said Ms. Simi Dewan, Deputy General Manager- L’Occitane India.

Store Address: UG-47, 1st Floor, UB City, Vittal Mallya Rd, KG Halli, D’ Souza Layout, Ashok Nagar, Bengaluru, Karnataka 560001

Admin

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