BYJU’S, the world’s leading ed-tech company with 100 million registered students on its flagship learning app, today announced the launch of its Father’s Day Campaign #PapaToPartner across social media channels.

As an extension to its ‘Parent se partner’ campaign launched early this year, #PapaToPartner runs as an engaging 6-day social media contest on BYJU’S Instagram handle @byjus_app.

To celebrate unconditional love, entrants are encouraged to share videos (30-sec) or photos of the bond they share with their father. From pulling pranks together, singing favorite songs to delivering cheeky filmy dialogues, the contest is open to all papa’s boy/girl across age groups.

80 lucky winners of the best captured moments of papa becoming their partner stand a chance to win Kindles and other amazing goodies.

Send in your entries by June 23rd and share your #PapaToPartner moments in the form of an image/video along with a short description. All entries should follow @byjus_app instagram handle and use hashtag #PapaToPartner. People with private accounts can either drop a DM or mail their entries to [email protected].