Mumbai : The first day of the concurrent India Food Service Forum, and the Food & Grocery Forum held in Mumbai, concluded with the 7th edition of the Coca Cola Golden Spoon Awards 2014 (CCGSA 2014). The awards honoured outstanding achievers in food service; and food & grocery retail sectors.

At a glittering ceremony, TATA Starbucks was declared the “IMAGES Most Admired Food Service Brand of the Year.” From the much hyped Starbucks launch in India in October 2012 that was pushed by a selected Master Class that initiated the exercise across media, a youth interaction platform on national TV, plus very high media engagement, and a grand launch which created 100 million impressions in first 3 days and engaged some top Indian personalities, the brand has today emerged as a benchmark for efficiency and excellence in service retailing. It has already rolled out 17 outlets across Mumbai, NCR, Pune and Bengaluru. A video message from Mr. Ratan Tata was played at the awards.

At the same time, DOMINO’S PIZZA, DUNKIN’ DONUTS, & THE PARENT JUBILANT FOODWORKS stole the show by winning three categories including the “IMAGES Most Admired Food Service Chain of the Year.” QSR FOREIGN ORIGIN was honored to DOMINO’S PIZZA for their achievements wherein they added 117 new stores to take their tally to 630 over the year.  Domino’s sales turnover also grew by 29% over the previous year.

A music event was held at the venue where stand-up comedian Anubhay Pal got the audience in splits and singer Dilruba awed the audience by her melodious voice.

Source: Lokesh Shastri