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  • Amanora Park Town stays ahead of the curve by transitioning to an online sales platform by using Sell.Do effectively

    Published on June 16, 2020

    by Sachin Murdeshwar

    Pune: Amanora Park Town, an integrated township project by City Corporation Ltd., located in Hadapsar, the township offers more than one crore square feet of developed residential and commercial space helping Amanora enjoy high demand even in the current context.

    In the Global crises, the biggest impact on the real estate sector has felt by the lack of site visits, and a wait-and-watch mindset among buyers that has created inventory pileups and issues with sustained cash flow. However, the real estate sector showcase more diverse trends during the Covid-19 and Amanora stays ahead of the curve by transition to an online sales platform using Sell.Do as it’s leading sales & marketing CRM.

    Amanora’s leadership team wanted an online sales and marketing platform that offered a true end-to-end integration of their processes by giving priority to customer’s safety during the Covid-19. A partnership with Sell.Do, India’s only ready-to-deploy integrated solution has helped Amanora be on the best path to success. Due to that, Amanora’s residential properties are available for site visits and bookings for its customers now they can book the property of their choice online and at their convenience.

    Mr. Anmol Haval, Head Sales & Marketing, Amanora Park Town said, “The market scenario changed overnight because of the COVID-19 outbreak. The number of site visits reduced drastically, and this directly affected our bookings. We were unable to engage with our homebuyers as much as we would have liked to. In order to stay ahead of the curve, we have to be innovative and adapt to technology quickly and that is exactly what we have done to continue engaging our customers and driving sales. By transitioning to an online sales engine, we have now replaced actual site visits and in-person sales interactions with online property walkthroughs and video conferencing.”

    Ketan Sabnis, CEO, Sell.Do, observes, “We are honoured to be Amanora’s preferred technology partner in helping them provide effective long-term value to homebuyers via our online selling & collaboration platform. Amanora Park Town, the developer has set a high benchmark for the rest of the real estate industry.”

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