Arise India Ltd, the industry leader in electrical goods with a market standing of more than 25 years and an annual turnover of more than Rs. 855 crores, has launched its Spectra LED Television range. With the launch of the world-class LED Television range, Arise India Ltd seeks to bring in an amazing television viewing experience to the consumers looking for cutting-edge technology at the best affordable prices.

Arise India Ltd’s Spectra LED Range includes a total of 8 models in various television sizes, namely – 16”, 20”, 22”, 24”, 32” (i), 32” (ii), 42” and 50” priced at a bracket of Rs. 7490/- to Rs. 79,990/- (MRP). The Spectra LED TV range is powered by innovative features like Eye Protection Technology (EPT) & Zero Bright Dots Clear Panel Display, a host of connectivity features like multiple USB Support format & Connecting Interface (B/S/R), eye catching colour profiles and much more.

Targeted to the emerging consumers in Tier II & III markets of the country, Arise India’s latest LED television range is specially engineered to enable longer duration of television viewing. The Spectra range brings in revolutionary features like Eye Protection Technology (EPT) which safeguards eyes from growing irritation due to longer television viewing, and keeps eyes safe from harmful electrical emissions.

To be available in the market from 15th August, 2013 onwards, the LED Range will target all North Indian states including Bihar, Jharkhand, Madhya Pradesh & Chhattisgarh in the first phase. In the subsequent phases, Arise India Ltd. plans to extend the reach of the LED Range into Gujarat, Maharashtra, West Bengal and Orissa by August end; and across all Southern states and North-Eastern states by December.

Source : Sanjay Lakhera