by NR INDRAN / INT

Blue Lotus Communications Pvt Ltd., a Comniscient Group company has bagged the Public Relations (PR) mandate for Indo Farm Limited, one the leading manufacturer of world-class tractors, cranes, engines, and diesel gensets was incorporated in 1994 by Mr. R.S. Khadwalia, who is the Chairman& Managing Director of the company. The team at Blue Lotus Communications will aim to create and enhance the Indo Farm group’s standing as a leader in the National & International Tractor Market industry and highlight its expertise across key verticals.

Commenting on the new business win, Ms. Kiran Joshi, Vice President, Blue Lotus Communications Pvt. Ltd., said, “We are happy that Indo Farm has trusted us with the responsibility of enhancing its image through public relations. It’s a reaffirmation of our strong domain expertise in the auto sector. We will be handling Indo Farm Limited media relations and delivering them superior value through consumer PR.”

The Tractor Auto industry in India is highly competitive and since Blue Lotus has a deep understanding of the business and depth of reach, we are confident that our partnership will help unlock enormous communications value for Indo Farm India,” she added.

CMD of The Indo Farm Limited Group Mr. R.S. Khadwalia said, “Our vision is to offer high quality multi featured fuel efficient agricultural equipment and industrial and construction machinery at optimum cost and deliver world-class performance, backed by excellent after-sales service. We aim to provide value for money to the customers by producing high quality Innovative products at competitive prices and are happy to partner with Blue Lotus Communications as we found their PR strategy meeting our expectations.”

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