New Delhi : Having spread its presence in the top tier I cities already through the company operated formats, Dr. Batra’s – the world’s largest chain of Homeopathic clinics now intends to grow aggressively with expansion in the tier II and tier III markets with Franchise India, Asia’s largest integrated franchise solution company.  Franchise India is looking forward to providing franchise solutions to further the healthcare services provided by Dr. Batra’s in the field of Homeopathy.

Dr. Batra’s will follow a target market strategy along with an opportunistic strategy to open outlets through unit and multi-unit franchises across India. In the first year, it plans to come up with approx. 50 franchise outlets in the tier II & II markets under FOFO (Franchise Owned Franchise Operated) model of expansion, while in the second and third year, it aims at rolling out 100 stores. They aim at targeting cities like Ludhiana, Agra, Dehradun, Amritsar, Nagpur, Vadodara, Aurangabad, Jaipur, Udaipur, Thane, Nasik, Lucknow, Ranchi, Kanpur, Wahi etc.

Mr. Hari nair CEO, Products said, “We are glad to be associated with Franchise India for our expansion solutions. Not only have they helped us in following the correct store format to penetrate our presence across cities but also customized market and opportunistic strategies based on our convenience.”

Upcoming Franchisees would be the mixture of Unit Franchise and Reverse / Conversion Franchise and Multi Unit Franchise.

Gaurav Marya, Chairman, Franchise India elaborated, “We are happy to support Dr. Batra’s in their expansion as Dr. Batra’s’s franchise opportunity is unquestionably more profitable than any other player in the industry. During the last few years, the Alternative Medical industry has grown by leaps and bounds, therefore the investment and growth potential in this industry is unmatched. ”