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  • Kate Spade New York launches its Holiday 2022 campaign and gift guide, capturing the magic, creativity, and energy of NYC, inspired by the idea of friends coming together for a night of glitz and glam

    Published on November 7, 2022

    Kate Spade New York unveils its holiday 2022 campaign, showcasing its latest collection in a setting that weaves together downtown vibes with hints of uptown glamour, while capturing the magic, creativity and energy of NYC, where anything is possible and there’s always something to celebrate.

    The holiday campaign welcomes guests into an eclectic celebration, where unexpected whimsy awaits.  The cast includes models Janet Jumbo, Juliana Schurig, Chloe Magno and Tianna St. Louis wearing their holiday best: cocktail dresses and killer suits, playful apres-ski sweaters and patterned separates.  There are nods to heritage brand codes and novelty designs that evoke a sense of nostalgia — like graphic black and white, stripes, silver sparkle, pearls, candy and champagne — that any customer can take to create her own holiday memories.

    “Our Holiday 2022 campaign sets the scene for a festive occasion that’s glamorous yet intimate, polished but undone, and we’re inviting our community to celebrate with us,” said Jenny Campbell, Chief Marketing Officer of Kate Spade New York. “We were inspired by the idea of friends coming together for a night of glitz and glam in downtown New York, culminating in a late-night bite on a city stoop….what’s more New York than that! We hope that our campaign and collection stirs up excitement for the holiday season, and invites our community to have a ball.”

    The Kate Spade New York holiday 2022 collection honors the brand’s heritage with a blend of whimsy and decadence. Graphic black and white designs reflect “old New York,” novelty shapes mimic champagne pops and nostalgic candies, and effervescent jewelry is inspired by the hardware of this season’s handbags. The iconic sam icon handbag is featured within the collection among a refresh of core styles in elevated fabrics with gem embellishments and pearls.  Across ready-to-wear and accessories, there are metallics, embellishments, and bold prints that bring a fresh, season-specific twist to classic silhouettes.

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