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  • Lufthansa celebrates 20 years in Chennai with New Business Class seat with full-flat, horizontal sleeping surface on its Chennai flight

    Published on May 28, 2014

    Lufthansa celebrated 20 years of its presence in Chennai with the introduction of new Business Class seat with full-flat, horizontal sleeping surface in its Chennai -Frankfurt route. The new Lufthansa Business Class seat boasts a full-flat horizontal sleeping surface measuring 6.5 feet in length. The seat, which at the push of a button, converts to a comfortable bed, offers exceptional comfort as a flat bed or as an upright or reclining seat, with its intuitive adjustments, additional storage space and enhanced entertainment system. The new Business Class seat is already available in Lufthansa flights to Delhi and Mumbai.

    Mr. Wolfgang Will, Director, South Asia, Lufthansa, said, “The first Lufthansa flight landed in Chennai in 1994 and it’s been a wonderful journey for us. On the occasion of completion of 20 years in Chennai, we would like to thank our customers and our partners with the introduction of our latest global offering – the new Business Class seat on our refurbished A340-300 aircraft operating on the Chennai-Frankfurt route. The new Business Class seat with full-flat horizontal sleeping surface takes relaxation and comfort to a completely new level. At Lufthansa, we are constantly innovating and improving our products to add to our customers’ delight and we will continue to invest in the future as well. We also take great pride in the fact that we are the only carrier to offer flat-beds in its business class across all group airlines. We hope our Business Class customers in Chennai will enjoy our new travel experience.”

    Lufthansa integrated its customers very closely into the development of the new Business Class so it would be able to offer a product that was totally in line with their wishes and requirements. Lufthansa conducted a survey of more than 500 frequent flyers in order to find out their preferences and their requirements of a Business Class seat. Once the survey results were reviewed, the airline moved on to the next phase and developed various concepts with the aid of well-known ergonomics experts, designers and seat manufacturers. An eight-week trial was conducted on the Frankfurt-New York-Frankfurt route. In all, 1,349 passengers and a specially recruited test crew evaluated the prototype on flights LH 400 and LH 401 in terms of comfort, ease of use and technical stability.

    The outcome is a seat that meets the most discerning demands with regards to seating and sleeping comfort. The horizontal sleeping surface is a crucial factor for Lufthansa’s passengers. This request was the focus for all other considerations. In addition, Lufthansa has improved many details which, taken together, create maximum comfort.  These include ergonomically improved cushioning to ensure a high degree of comfort in a sitting or horizontal position, as well as adjustable armrests that provide more space in the shoulder area when lying down. Each sitting or horizontal position can be adjusted individually and continuously without the need for the passenger to stand up. Additionally, each passenger has more surfaces to place their personal items and additional storage compartments on the actual seat.

    Another novel feature is the innovative seating arrangement in the form of a “V”. Two neighboring seats are angled towards one another along a central axis. This solution enabled Lufthansa to fulfill one of the main wishes expressed by customers – to sit or lie facing the direction of travel. This seating arrangement also enabled Lufthansa to virtually double the distance between two neighboring seats at shoulder level, which in the future will give Business Class passengers greater privacy.

    The new Business Class seat is a major component of Lufthansa’s largest investment to date in its inflight product. Over the next few years, some three billion euros will be channeled into product improvements for passengers. The new seat rounds off the travel experience for Business Class passengers perfectly – from dedicated check-in counters and additional free baggage allowances to fast-track security lanes, access to Lufthansa lounges worldwide and preferential boarding through to exclusive inflight menus and the excellent service provided by the cabin crew. “All of that shows that we are offering our Business Class customers an exceptional experience at every step of the travel chain,” said Wolfgang Will.


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