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  • Mastery of perfumes and magic of music: El Nabil looks to collaborate with musicians

    Published on January 25, 2024

    El Nabil Perfumes make a mark of its own, first as France-made products and then as a well-recognized brand in Dubai and beyond.

    It may take long years for a few businesses to make a mark in their journeys, while a few others may walk their path to growth and excellence in just a few short years. In any scenario, brands and businesses must stay resilient as a team and keep giving their best efforts to help their name remain at the forefront of their niche. However, there is one more thing that often takes them forward and helps them become market leaders – the ability to stay in sync with the changing times of their industry. By adopting this approach, El Nabil has retained its top position in the perfume and fragrances industry.

    El Nabil’s team is glad and proud of how far they have reached in the industry, expanding their presence with a Dubai store with the intent to also gain more customers across the GCC. However, they also believe that adopting newer market trends has helped them stay at the forefront. One of their top winning strategies is joining hands with US and French musicians.

    They are thrilled about the positive impact they have created through their 100% French perfumes made in Grasse, and their newest way to spread the word among people across boundaries is through musicians and music talents in France and the US.

    They have been captivating the attention and imagination of people with this rare intersection of music and scents. Partnering with musicians in these countries only amplifies their ethos, adding a dynamic layer to El Nabil perfumes’ already illustrious brand identity.

    With each product, El Nabil has remained committed to quality and luxury. Adding a layer of cultural synergy by collaborating with musicians has even strengthened the brand’s position in the fragrances and perfume markets.

    On the one hand, Dubai has been embracing the magic of El Nabil perfumes (@elnabilofficial), and the US and France, on the other hand, are looking forward to introducing a cross-cultural dialogue enriching people’s experience in music and fragrances.

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