With an aim to boost tourism in the two Union Territories (UT) of Daman and Diu and Dadra and Nagar Haveli, a new tourism logo was unveiled yesterday by Union Tourism Minister Shripad Yesso Naik .During the occasion, Naik said, “I am happy to be present at the launching of the new tourism brand for the Union Territories of Daman and Diu and Dadra and Nagar Haveli, as well as the release of the Vision 2020 publication for Dadra and Nagar Haveli.””The Ministry of Tourism, Government of India is promoting India as a brand across the world. Our “Incredible India” campaign has been highly successful. However, for maximizing our tourism potential, the Government’s effort needs to be supplemented by each State Government and Union Territory Administration. Many States and Union Territories are already well known for their tourism potential, and have also been proactive in promoting their destinations across the nation as well as at international level but there are others that are now trying to make a beginning,” he added.”Both Daman and Diu and Dadra and Nagar Haveli share their rich history with Goa. While Goa is already world-famous as a tourist destination, very few people know that Daman and Diu are also endowed with excellent beaches and rich Portuguese heritage. Dadra and Nagar Haveli, on the other hand, has lovely forests, lakes and gardens which make it an enviable destination to spend time with nature. Unfortunately, people of India are still not aware about the tourist attractions in these UTs,” he further added.”In this backdrop, the attempt by the Union Territories of Daman and Diu and Dadra and Nagar Haveli to promote tourism by establishing a new brand image is highly commendable and welcome step,” he said.”I am especially delighted to note the forward looking approach of the UT Administration by conceiving, designing and publishing its vision for Dadra and Nagar Haveli. Though promotional campaigns may be outstanding, they need to be backed by quality infrastructure to make every tourist satisfied with his overall experience. I am, therefore, happy that both Union Territories have invested a lot in connectivity, basic infrastructure and tourism and have drawn a long term strategy before taking the important step of creating and launching their tourism campaign,” he added.

The Tourism Ministry of India launched a brand image for Daman & Diu and Dadra & Nagar Haveli in order to promote them as a tourist destination.

A special publication titled “Vision 2020 – Dadra & Nagar Haveli” was released which showcases various landmark, the investment and planned completion dates of project plans. The projects include water front development and establishment of state museums.

The other major projects would include a sports complex at Saily with 40,000 seat cricket stadium, an international standard Olympic pool as well as facilities for football, hockey, volleyball, table tennis and archery. A marketing campaign to promote the varied facets of the Union Territories among tourist audiences is proposed.

Bhupinder S. Bhalla, Administrator Union Territories of Daman & Diu and Dadra & Nagar Haveli said, “Our aim is to make Daman & Diu and Dadra & Nagar Haveli amongst the most exciting and activity-filled destinations in the world. Our marketing campaign will present the Union Territories at their finest. In addition, the projects presented here are a result of extensive discussion, dedicated planning and hard work by a large team of public representatives, government officers, architects and designers.”

Source : Sachin Murdeshwar