St. Louis, Mo.: Nichols Insurance recently joined Valley Insurance Agency Alliance (VIAA), a cohesive family of over 120 independent insurance agencies in Missouri and Illinois.

Nichols Insurance was founded in 2019 by owner Cody Nichols, who has a strong cattle farming background.  The full-service agency specializes in farm, commercial, life and auto insurance.  Nichols Insurance is located at 409 Hwy. 28 in Belle, MO.

“My main target market is farms because you can see firsthand how much farmers love and care for their livestock, and I want to help them protect their assets on a continuous basis,” said Nichols Insurance owner Cody Nichols.  “Valley Insurance Agency Alliance gives me the opportunity to find a product that fits my clients instead of find clients that fit my product.”

Founded in 2006, VIAA generates more than $200 million in written premium and is the regional founding member for the Strategic Insurance Agency Alliance (SIAA), a more than $8 billion national alliance.