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  • On its 7th Anniversary, Mi India strengthens its commitment to empower the future of tomorrow in partnership with SonuSood Foundation

    Published on July 16, 2021

    Mi India, country’s No.1 Smartphone and Smart TV brand, continuing on its mission to provide #ShikshaHarHaath today announced a new initiative to support the education of children orphaned due to COVID-19. To further strengthen its commitment to the community, Mi India, on its 7th anniversary, will partner with SonuSood’s Foundation (SSF), to continue its mission to enable and empower the country’s youth to pursue their dreams through this initiative.

    As a part of the initiative, Mi India will provide financial support to orphaned students across India to help complete their education till class 10th. The brand has partnered with SSF to empower children across India. Over the next three months, SSF will review all applications and will help the children with the enrollment and financial processes. 

    Speaking about the partnership, Manu Kumar Jain, MD, Mi India, said, “At Mi India, we strongly believe that the youth of India has an instrumental role to play in building the future of our country. We strongly believe that no child should be deprived of education and in a quest to empower them to achieve their dreams, Mi India, along with SonuSood Foundation, has pledged to support the education of children orphaned due to COVID-19. The pandemic has affected our lives in more ways than one and as a socially responsible brand, we believe it is our responsibility to help empower and protect the future of tomorrow. Therefore, it brings us immense pleasure to once again partner with SonuSood’s foundation to help nurture a better tomorrow through this initiative.

    Speaking on the partnership, SonuSood adds, While the pandemic has impacted people adversely across the globe, however it has also made us resilient, stronger, and much more united. The dynamics of education have changed significantly, especially for under-resourced communities. Hence, it gives me immense pleasure to be partnering with Mi India to empower children and help them to continue their education in order to build a better future together. With this initiative, we aim to increase literacy and online education in the country.”

    Prateik Das, CSR Lead, Mi India, added, “Our mission at Mi India has always been to build a better world by empowering the community. During these challenging times, our focus has been on extending our support to the community. Through this initiative, we aim to provide education to the children who were orphaned due to COVID-19 and instill a sense of hope for a brighter future. We hope this initiative will encourage and empower the children to step ahead and pursue their goals without any barrier.”

    This initiative is a continuation of Mi India’s efforts to give back to the community and help empower the less fortunate and underprivileged. Mi India, in partnership with SSF, aims to help with the education of those children who have lost both their parents during COVID-19.