Published on February 17, 2021
Procter & Gamble today announced new declarations aimed to accelerate gender equality across India, at its #WeSeeEqual summit, held virtually. Built on the theme ‘#Unsaid and #Undone’, the summit brought together leading voices on Gender Equality to challenge the current discourse and commit to the actions needed for progress. Hosted virtually for the first time, the event saw distinguished advocates and personalities like Sania Mirza, Faye D’souza, Ritesh Deshmukh, Genelia Deshmukh and many more,come together to address the challenges of gender and women’s equality.
Madhusudan Gopalan, CEO, P&G Indian Subcontinent said, “At P&G, we are committed to be a force for good and a force for growth. In line with that, we want to drive equal opportunities for women and girls in education, at home, and in the workplace. In India, we have made strong progress through our initiatives like Whisper Menstrual Health and Hygiene Program, P&G Shiksha, working with women-owned businesses and campaigns like Ariel #ShareTheLoad and Gillette #ShavingStereotypes. Our new declarations will further accelerate our progress through a series of new actions, commitments and partnerships. Promoting equality is critical, now more than ever as we recover from the current health crisis in India.”
P&G announced the following new declarations to take action and inspire change on Gender Equality in India:
The #WeSeeEqual Summit engaged business leaders, government officials and celebrity influencers in candid conversations around gender equality – the focus of UN Sustainable Development Goal #5 – as well as discussions around strategic actions moving forward to address gender inequality.
In addition to P&G leaders, the Summit saw the participation of influential personalities and role-models including
· Sania Mirza, Six-time Grand Slam Champion & Former World No.1 in Tennis Doubles
· Faye D’souza, Jouranlist and Entreprenuer
· Shobana Kamineni, Executive Vice President, Apollo
· Ritesh Deshmukh, Actor – Producer
· Genelia Deshmukh, Actor – Producer
· Falguni Nayar, CEO, Nykaa
· Anupama Chopra, Film Critic, Television Anchor and National award-winning book author
· Laxmi Narayan Tripathi, Transgender Activist
· Tessy Thomas, India’s Missile Women
· Dr. Huma Masood, Programme Officer, Gender and Education Specialist, UNESCO
· Ashwini Iyer Tiwari, Indian Film Director
· Shaili Chopra, Founder, SheThePeople
The acknowledgement of societal and family challenges, the importance of equality-based policies, the recognition of stereotypical expectations, and the role of pop-culture, advertising and media in changing bias were some of the key topics discussed across the various panels throughout the summit.